On GivingTuesday we rally for an important cause

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The ability for the MS Society to fund groundbreaking, meaningful research that propels treatment development and improves health would not be possible without people who generously donate to and support our work. Just a few weeks ago a member from the research team attended a dinner to celebrate the achievements of so many dedicated fundraisers. She mentioned that some of the individuals at the dinner raised anywhere from $10,000-$40,000 for MS research and programs. When asked how they did it, they said that every year, they go door to door, neighbourhood to neighbourhood, small business to small business, family member to family member, and so on, expressing their passion for the cause and the importance of raising funds to find a cure for MS.

These are the people who make our work possible, who enable each and every researcher we fund to uncover the cause and trajectory of MS, and to discover safe and effective treatments that give people their lives back. This year alone there were so many important milestones in MS research, all of which were because of the support of tens of thousands of fundraisers, donors, corporate sponsors, and volunteers.

While I love a good Thanksgiving meal and Black Friday deal, what I truly cherish most is seeing the kindness and generosity that people in the community display on GivingTuesday. GivingTuesday is a global day of giving back, getting involved and spreading awareness for a cause that is important to you. Each year on GivingTuesday, we are all encouraged to think of others and help those who are in need of support.

If you would like to support the MS Society, you can do so by visiting the MS Society website and making a donation. From now until the end of the year, your gift will be matched dollar for dollar, up to a total of $50,000. That means it will have twice the impact for people living with multiple sclerosis. There are also many other ways to get involved, such as volunteering, taking part in an event, advocating for better government and employment supports for people with MS, etc. Learn more about these and other opportunities here.

Thank you for supporting Canadians living with MS and their families through your donations, and for raising much-needed awareness about the disease and for helping Canada to continue to be a great nation for MS research.

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